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Nicholas Barreiro
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Veterinary practice · Davie, FL · 2017–2020

Local SEO and a rebuilt web presence that put a neighborhood veterinary practice in front of nearby pet owners searching for care.

Challenge

Pet Express is a veterinary practice in Davie competing for local pet owners against larger chains and directory sites. Like most local service businesses, it depended on being found at the moment someone searched for nearby care, and that visibility was not there.

Approach

The work focused on the fundamentals that actually move local visibility: a clear, fast website, accurate local listings, and search optimization aimed at the specific neighborhoods the practice serves, rather than broad untargeted terms.

Outcome

By 2019 the practice held local search visibility for veterinary terms in its service area, turning online searches into a steady source of new client inquiries.

The work

  • Website rebuild focused on local pet owners
  • Local SEO targeting Davie and surrounding areas
  • Business listings and local search presence
  • On-page optimization for veterinary service searches

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