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Nicholas Barreiro
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Barbershop & tattoo studio · Broward County · 2020–2024

Brand, local presence, and a grand-opening push for a barbershop and its sister tattoo studio, FGreatest Ink.

Challenge

A barbershop wins on locality and personality: people choose the shop they can find, that looks like their kind of place. Florida’s Greatest Barbershop, and later its sister tattoo studio FGreatest Ink, needed a brand presence that captured that personality and showed up in local search when nearby customers looked.

Approach

The engagement combined brand and local visibility: a brand site and assets that carried the shop’s identity, local SEO and Google Business Profile work to own nearby searches, a grand-opening campaign to launch with momentum, and artist-led content for the Ink studio.

Outcome

Over four years the shop and studio operated with a consistent brand and a maintained local search presence, launched with a campaign rather than a quiet opening.

The work

  • Brand site and assets for the barbershop
  • Local SEO and Google Business Profile
  • Grand-opening campaign
  • FGreatest Ink logo assets
  • Artist content for the tattoo studio

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